Local Search & Digital
Presence Audit
We audit your SEO agency's performance and your complete digital footprint — then hand you one clear, actionable report that tells you exactly where the gaps are and what to fix first.
This audit was born from a real roofing fraud case. We have a dedicated page — including the full case findings — built specifically for roofers who suspect their agency isn't delivering.
of small businesses don't know if their SEO agency is underperforming
more leads come from businesses with fully optimized local presence
average time to visible ranking improvement after acting on our report
What We Uncovered for a
Roofing Company
A roofing company came to us with a gut feeling — something wasn't right. They'd been paying a marketing agency a substantial monthly retainer for local SEO services, but their phone wasn't ringing any more than before. They wanted an independent set of eyes.
What we uncovered was not a performance gap. It was fraud. The agency had billed for months of work — content, citations, GBP management, reporting — while delivering almost none of it. Polished-looking reports masked the fact that nothing in the contract had been executed.
That investigation became the foundation for this audit service. Most business owners have no independent way to verify whether their agency is doing the work. We built one — and we've been using it ever since.
Eight Areas We Audit
Most audits stop at keywords. Ours goes deeper — covering every layer of your local digital presence that influences rankings, trust, and visibility.
Google Business Profile
We review your GBP completeness, category accuracy, photo quality, Q&A, post activity, and whether your profile is optimized to win the local pack.
Local Citations & Directory Listings
We scan 80+ directories to uncover inconsistent NAP data, duplicate listings, and missing citations that silently suppress your local rankings.
Reviews & Reputation
We analyze your review velocity, ratings distribution, and response patterns across Google, Yelp, and industry platforms to surface reputation risks.
Social Platform Presence
We assess profile completeness, posting consistency, engagement signals, and whether your social channels are reinforcing or diluting your brand authority.
AI Search Presence
We evaluate how your business appears in AI-generated answers on ChatGPT, Gemini, Perplexity, and Google's SGE — a fast-growing traffic source most agencies ignore.
Structured Data & Schema
We audit your schema markup implementation to ensure search engines can correctly interpret your business type, location, services, reviews, and FAQs.
Website Authority & Technical SEO
We review your domain authority, backlink profile, Core Web Vitals, mobile performance, and on-page signals that directly influence your organic rankings.
SEO Agency Performance Review
We compare what your agency promised against what was actually delivered — ranking movement, reporting accuracy, deliverable completion, and ROI accountability.
What a Gap Analysis Actually Looks Like
The findings below are drawn from the roofing company case that gave birth to this service. The agency and client names have been removed, but every line item reflects what was actually discovered — nothing altered, nothing exaggerated.
This happened to a real roofing company. Their agency billed for every one of these deliverables — and produced none of them. Without an independent audit, they would have kept paying. Your report will include a table like this for your own engagement.
Want to see if your agency's results match up?
Get Your Agency AuditedOne Report.
Every Answer.
You won't get a data dump or a 60-slide deck. You'll get a concise, prioritized report written in plain English that tells you exactly what's broken, what's being missed, and what to fix first to move the needle fast.
Simple Three-Step Process
Book a 20-Minute Kickoff Call
We learn about your business, your current SEO situation, and what's frustrating you most. No prep needed on your end.
We Run the Full Audit
Our team manually investigates all eight audit areas using professional tools, competitor data, and real search results. Delivered in 5–7 business days.
Report + Walkthrough Call
We walk you through every finding live, answer your questions, and help you understand which fixes will have the biggest impact fastest.
Common Questions
How long does the audit take?
Most audits are completed and delivered within 5–7 business days. Complex multi-location businesses may take up to 10 days.
Do I need to share my SEO agency's login?
No. We can conduct the full audit using publicly available data and any read-only analytics access you're comfortable sharing. Nothing invasive required.
What if I don't currently use an SEO agency?
The audit is still incredibly valuable. We'll audit your entire digital presence, identify the gaps holding back your rankings, and give you a clear blueprint to move forward — with or without an agency.
Is this a sales pitch in disguise?
No. You'll receive a standalone, fully actionable report you can hand to any agency or implement yourself. If you want our team to help execute the findings, great — but there's zero obligation.
Find Out What's Holding
Your Rankings Back
Book a free 20-minute call to get started. We'll confirm the audit scope, answer your questions, and get to work — no fluff, no pressure.
Get Your Audit Started